Logistics executives measure success in miles: first, middle and last. In today’s growing Direct-to-Consumer (DTC) supply chain, it’s essential to explore the benefits of diversity in first, middle and last-mile carriers. In fact, the new DTC business model makes access and control of daily parcel capacity an urgent industry imperative.

The future of the supply chain is carrier diversity. However, utilizing different carriers can mean extra contracts and paperwork, higher costs and surprise fees. But what if the separate carrier entities could act as one national carrier with a platform that integrates several carriers, quickly adding carrier diversification and increasing capacity with one single contract? This simplicity is how transportation diversification can succeed – and it’s already happening.

AirTerra is an innovative parcel shipping company that solves ecommerce challenges in a unique way so retailers and brands of all sizes can compete on a level playing field. AirTerra is a single national parcel and postal carrier that has integrated Regional Carriers and the U.S. Postal Service, adding more to last-mile capacity. They were one of the first to market a point-to-point network built to handle the growth and transportation capacity, built for the DTC digital market.

With AirTerra, you get access to more capacity, greater flexibility, and benefit from simplified pricing, contracts, onboarding and carrier management, all without the additional cost required to manage multiple carriers. We provide Diversification Simplified.

It’s time to get in front of the parcel carriers that capping capacity and meet all the capacity, flexibility and transparency needs of the DTC supply chain.